WordPress is a powerful, dynamic content management system which powers some of the web’s most robust websites. We construct feature-rich WordPress sites with a primary focus on ROI, a return on your investment. With experience developing corporate websites, online shops (e-commerce websites), local business websites, lead-generating sites and blogs, our talented team of Mn based designers and developers will build you a beautiful site, time and time again…
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You know you want a website, you have performed your research on various solutions and have looked into a CMS solution. Now the question of SEO is rearing its head and you're left stumped. With a number of CMS options out there how do you decide which is the best?. Working as a web design company in Yorkshire we have experience of a number of CMS implementations and the SEO benefits associated with them.CMS or content management systems are increasingly becoming the most popular way of building a website. With the growing popularity of WordPress which has made the transition from blogging tool to CMS, the days of opening up your asp or html programming books are quickly disappearing. However WordPress is the new kid on the block. Older more established CMS solutions such as Joomla, Mambo and Drupal have been dominating the opensource CMS market for a few years now. But the question still remains which is best for SEO?. What your first need to consider is your sites purpose and your skill level. For optimum Search engine optimisation you need to have a CMS that maps to your requirements in a website and your ability (and patience!) to implement the solution. For a small blog/site that is based on provision of information, WordPress wins hands down. The built in SEO add-ons within WordPress or simple to deploy and can be performed in a matter of minutes by a newbie following simple to follow forum tips. Joomla is a little more complex in it's SEO implementation. Very often newcomers to Joomla (suing the built in SEO functionality) leave global meta tags and keywords on the configuration which are applied to all pages (and even components) that have not had individual meta data populated. Robust Joomla SEO solutions require a number of third party plug-ins in order to make it operate correctly.So WordPress is the solution then? You would think so reading the above but i'm a great believer in have your cake and eat it. Joomla has a massive array of superior design features and components that not only make it look better than WordPress allow you to extend and grow your site more. You can also implement WordPress into Joomla as an integrated solution, so the best of both worlds. If you have the time and patience this is the best SEO solution. Because I believe good SEO extends beyond the search engine results pages. It's no good if your site ranks high within Google if your site doesn't look the part or you can't extend it as your business needs change or grow. Joomla allows you to add shopping cart functionality via the virtuemart component, which provides a decent ecommerce solution. Granted WordPress also has a shopping cart component but the current offerings are more for selling the odd item here and there as opposed to a full shopping cart.So if you're after a scalable extendable solution, Joomla and WordPress integration is the best option. If your a small site with limited time to learn then WordPress will meet your SEO needs.
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In this article I will talk about the importance of the internal factors that, in my view, are very important in getting your website high ranked for targeted keywords. You may have already heard that big G, Yahoo and many other search engines like content rich, high quality websites. By high quality websites I mean quality not only from outside but also from inside. So my main concern will be inside factors.SEO experts try to influence on both sides of the coin. However, internal factors are the most difficult ones to influence. From external factors point of view, we have learned how to optimize them. There are thousands of paid services that provide you with all sorts of optimization and automated tools.Internal factors, however, can't be automated. Even if you have a perfect optimization tool or web system, you will still need to do those recommendations manually. Furthermore, there are factors that automatic optimization systems cannot optimize at all, because it depends on specific characteristics of what you are trying to promote. How should we structure our work on internal factors of the website, so called directions? Firstly, content optimization (linguistic approach, keywords stuffing etc.); internal linking (preserving flow of links juice within the website). Utilization of all additional HTML tags such as "alt", "title" "anchor text". Balanced usage of multimedia elements (video, SNS modules etc.).To be honest this list could go on and on. The truth is that we do not know search engines' algorithms except people who work there. But we do know and easily can say if a website is complete or lack of something. Incomplete sites do not have a logical start and ending. They are sort of abrupt in the middle of development. A user visiting such websites feel as if they were left hanging on a cliff. Search engines are getting more and more clever, because its people who are behind those machines. So they can easily notice things.So if your site has one stop information for your users, for example having installation instructions if it's a software, video showing how to install it, testimonials of people who used your product or services etc. Such website is said internally well optimized. So you can see that its not just HTML tags that are important as internal factors but logical completion and most of all user satisfaction.Current situation is this. You are doing SEO because you want to outrank your competitors. Search engines must provide a useful, high quality resource to its users. If your and competitors websites are almost perfect, the one which has logical completion i.e user satisfaction wins the honor to be number one. This factor will stay for a long time and if you stress and focus your time and efforts to that part of optimization, you will get the benefits. If you are wondering why are not you ranking better than your competitor even though you optimized everything you know, then check what they have on their website that you do not have. I do not mean sophisticated technology. You can achieve the same goal by using different way. What matters is the end result.
Which is the Best CMS For SEO? Website SEO
When you create your first website or when you buy an existing website or web business my advice to you is don't get too caught up in the design. I'm not saying that a nice looking website isn't important but I don't believe its the most important thing.You can have the ugliest, simplest site in the world but if you're selling something people want, a product or information people will pretty much overlook how your site looks provided you solve their problem and solve it fast. To me, what you write is the key. Generally speaking people are more likely to be moved to buy by words rather than pictures. There are lots of websites with pictures of fancy houses, cars and exotic beaches but I think these type of images are less effective than they used to be. For that reason I'd suggest you focus on what you are writing as much as you can.So far as the writing is concerned on your website I'd suggest paying particular attention to any headlines and sub headings. People like to skim. They are checking to see if the website they have come to (yours) is going to give them the information or product that they want. They're busy people, they maybe at work, so tell them what you can do for them fast!. If you're heading or even the website domain itself tells them the story even better. For example, take the domain icuredmyeczema.com - i think you'll agree that you pretty much know what it's going to be about just from the domain. Add that to a compelling headline and sub headings and your chances of success have just got a lot better. Until next time
Our approach to online marketing campaigns sets the focal point on your conversion rate. Social media marketing improves your standing on search engines, develops your brand, sells your products, and opens floodgates of traffic to your website. We offer scalable digital marketing consulting and social media management packages to suit the needs of businesses and individuals of all sizes. We aim to not only generate new customers, but serve your current ones better, as well.