WordPress is a powerful, dynamic content management system which powers some of the web’s most robust websites. We construct feature-rich WordPress sites with a primary focus on ROI, a return on your investment. With experience developing corporate websites, online shops (e-commerce websites), local business websites, lead-generating sites and blogs, our talented team of Mn based designers and developers will build you a beautiful site, time and time again…
Words Mean More Than Pictures - Web Design Eagan MN
If you ever write anything for a website chances are you will be writing SEO. That is, your content has to be search engine optimization ready, meaning that search engines will link it to trustworthy sites and deem the information accurate. Conversely, if you are reading from a website (and who doesn't these days?) you want the information to be trustworthy and relevant to the site you are on. After all, search engines like Google and Yahoo rank pages that are more relevant to a search higher than those that are not.So, that's SEO, but what about the other crazy sounding words that are associated with it? What does all this tech stuff mean? A pagerank for example is a value between 0 and 1 that is assigned by a search engine algorithm. If your page rank is good it'll be higher than one that is deemed bad by the search engine, and this means more people will visit your site.What is MFA? Well, it's a page that is Made For Advertisers. The whole site is built as a site for ads and ads alone, which may sound like something you want to avoid, but in fact for some pages it's a great gimmick.SEM is search engine marketing, something that is associated with submitting, positioning and researching a site within search engines to get the maximum exposure for that site.When you land on a website one of the most useful things there is a site map. This is a page or group of pages that link to all of the accessible pages on a site. Getting you where you need to be quickly and without a lot of stuff you don't want to see.What is a portal? It is a web service that offers a wide set of features. Think Yahoo and comparable sites and you're on the right track. If you surf the web chances are you have been redirected a few times. This simply means that the address of the landing page has changed and you are then taken to the right site, no muss, no fuss.And finally, a mashup is a page that has single purpose software and other programs or links to programs that make it quick and easy to use. These are very popular with users as they get their information quickly and easily right where they want it.
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SEO consists of two major parts: on-site and off-site (also called on-page or off-page) optimization. Just focussing on one of them means neglecting the opportunities that the other one opens up. It is fatal to think being perfect with on-site leaves room for neglect in the off-site optimization. This is sooo not the case.A DefinitionOn-site and off-site optimization are a team. And there is a reason why people say "Never change a winning team".On-site optimazitaion refers to all SEO done directly on the website that is to be optimized. This includes adjustments in the HTML-Code as well as in the editorial content. Because I don't consider myself an expert in technical SEO, I will focus on editorial content as well as some HTML tactics to better your on-site optimization. Off-page optimization is the opposite to the on-page optimization, as the wording indicates already. But let me break it down: Off-(the)-site optimization refers to all measures undertaken outside the own website. Often it is misunderstood as pure link building. Though link building is an integral part in SEO, it is not the main ingredient in the optimization mix.Off-site SEO is a mixI am referring to off-page optimization as a mix, because there is more to it than links. If you have all the links in the world, but fail to master all the other implications in off-site SEO a lot of potential is thereby neglected. There is more to it than just (spammy) links in directories and social bookmark platforms. Even building a content network is not enough. While many agencies still operate this way, off-site SEO has gone further than just links from blogs.But what ARE the ingredients in that mix? Other than links there is one major area often referred to as social signals. Social signals simply means what is the response in social networks towards your website, your content, a subpage or a posting. The more people talk about you in their social media feeds, the better it is for your website. Good social signals or a large quantity of them might not automatically lead to a high ranking, but it definitely adds some spice to the mix. Ultimately, social signals are also links. Because talking about something in "social media terms" means sharing, commenting, posting and liking. Ultimately, those social signals create links as well and thereby add to the link mix of a site.
Product Catalogues and Related Benefits on Online Media Promotion Website
You know you want a website, you have performed your research on various solutions and have looked into a CMS solution. Now the question of SEO is rearing its head and you're left stumped. With a number of CMS options out there how do you decide which is the best?. Working as a web design company in Yorkshire we have experience of a number of CMS implementations and the SEO benefits associated with them.CMS or content management systems are increasingly becoming the most popular way of building a website. With the growing popularity of WordPress which has made the transition from blogging tool to CMS, the days of opening up your asp or html programming books are quickly disappearing. However WordPress is the new kid on the block. Older more established CMS solutions such as Joomla, Mambo and Drupal have been dominating the opensource CMS market for a few years now. But the question still remains which is best for SEO?. What your first need to consider is your sites purpose and your skill level. For optimum Search engine optimisation you need to have a CMS that maps to your requirements in a website and your ability (and patience!) to implement the solution. For a small blog/site that is based on provision of information, WordPress wins hands down. The built in SEO add-ons within WordPress or simple to deploy and can be performed in a matter of minutes by a newbie following simple to follow forum tips. Joomla is a little more complex in it's SEO implementation. Very often newcomers to Joomla (suing the built in SEO functionality) leave global meta tags and keywords on the configuration which are applied to all pages (and even components) that have not had individual meta data populated. Robust Joomla SEO solutions require a number of third party plug-ins in order to make it operate correctly.So WordPress is the solution then? You would think so reading the above but i'm a great believer in have your cake and eat it. Joomla has a massive array of superior design features and components that not only make it look better than WordPress allow you to extend and grow your site more. You can also implement WordPress into Joomla as an integrated solution, so the best of both worlds. If you have the time and patience this is the best SEO solution. Because I believe good SEO extends beyond the search engine results pages. It's no good if your site ranks high within Google if your site doesn't look the part or you can't extend it as your business needs change or grow. Joomla allows you to add shopping cart functionality via the virtuemart component, which provides a decent ecommerce solution. Granted WordPress also has a shopping cart component but the current offerings are more for selling the odd item here and there as opposed to a full shopping cart.So if you're after a scalable extendable solution, Joomla and WordPress integration is the best option. If your a small site with limited time to learn then WordPress will meet your SEO needs.
Our approach to online marketing campaigns sets the focal point on your conversion rate. Social media marketing improves your standing on search engines, develops your brand, sells your products, and opens floodgates of traffic to your website. We offer scalable digital marketing consulting and social media management packages to suit the needs of businesses and individuals of all sizes. We aim to not only generate new customers, but serve your current ones better, as well.